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Why should developers study web optimization?


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Why should developers be taught search engine optimisation?
Make Search engine optimization , Why ought to developers be taught search engine marketing? , , VVaxaZNR6As , https://www.youtube.com/watch?v=VVaxaZNR6As , https://i.ytimg.com/vi/VVaxaZNR6As/hqdefault.jpg , 6515 , 5.00 , Most builders either aren't , or don't understand the worth of being expert in search engine optimisation. In this interview, Martin Splitt... , 1644415212 , 2022-02-09 15:00:12 , 00:33:35 , UCWf2ZlNsCGDS89VBF_awNvA , Google Search Central , 158 , , [vid_tags] , https://www.youtubepp.com/watch?v=VVaxaZNR6As , [ad_2] , [ad_1] , https://www.youtube.com/watch?v=VVaxaZNR6As, #developers #learn #search engine optimisation [publish_date]
#builders #study #search engine optimisation
Most developers either aren't interested, or don't perceive the worth of being skilled in search engine optimisation. On this interview, Martin Splitt...
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  • Mehr zu SEO Mitte der 1990er Jahre fingen die allerersten Suchmaschinen im Netz an, das frühe Web zu ordnen. Die Seitenbesitzer erkannten flott den Wert einer nahmen Positionierung in den Resultaten und recht bald entstanden Unternehmen, die sich auf die Aufbesserung ausgerichteten. In Anfängen geschah die Aufnahme oft über die Transfer der URL der jeweiligen Seite in puncto vielfältigen Suchmaschinen im Internet. Diese sendeten dann einen Webcrawler zur Untersuchung der Seite aus und indexierten sie.[1] Der Webcrawler lud die Homepage auf den Web Server der Suchseite, wo ein weiteres Softwaresystem, der sogenannte Indexer, Informationen herauslas und katalogisierte (genannte Wörter, Links zu anderen Seiten). Die damaligen Varianten der Suchalgorithmen basierten auf Informationen, die anhand der Webmaster selber bestehen wurden, wie Meta-Elemente, oder durch Indexdateien in Search Engines wie ALIWEB. Meta-Elemente geben einen Eindruck per Gehalt einer Seite, jedoch setzte sich bald hervor, dass die Verwendung dieser Ratschläge nicht solide war, da die Wahl der angewendeten Schlüsselworte durch den Webmaster eine ungenaue Erläuterung des Seiteninhalts sonstige Verben hat. Ungenaue und unvollständige Daten in Meta-Elementen konnten so irrelevante Websites bei charakteristischen Brauchen listen.[2] Auch versuchten Seitenersteller vielfältige Eigenschaften in des HTML-Codes einer Seite so zu beherrschen, dass die Seite passender in den Serps gefunden wird.[3] Da die neuzeitlichen Suchmaschinen im Netz sehr auf Aspekte angewiesen waren, die einzig in Händen der Webmaster lagen, waren sie auch sehr vulnerabel für Delikt und Manipulationen in der Positionierung. Um bessere und relevantere Resultate in Suchergebnissen zu bekommen, musste ich sich die Operatoren der Suchmaschinen an diese Gegebenheiten einstellen. Weil der Riesenerfolg einer Suchseite davon abhängt, wichtigste Suchresultate zu den inszenierten Keywords anzuzeigen, vermochten ungeeignete Urteile darin resultieren, dass sich die Benutzer nach sonstigen Chancen bei der Suche im Web umschauen. Die Antwort der Suchmaschinen im Netz lagerbestand in komplexeren Algorithmen für das Rangfolge, die Faktoren beinhalteten, die von Webmastern nicht oder nur schwierig kontrollierbar waren. Larry Page und Sergey Brin konstruierten mit „Backrub“ – dem Stammvater von Google – eine Suchseite, die auf einem mathematischen Algorithmus basierte, der mit Hilfe der Verlinkungsstruktur Unterseiten gewichtete und dies in Rankingalgorithmus einfließen ließ. Auch zusätzliche Suchmaschinen bezogen in Mitten der Folgezeit die Verlinkungsstruktur bspw. als der Linkpopularität in ihre Algorithmen mit ein. Yahoo

8 thoughts on “

  1. Martin is next Matt Cutts 🙂

    If you want to encourage developers to spend more time on SEO, I would say some kind of report like estimated rankings for future based on their improvements.

    For example you do 50 changes on your site and wait for few months for SEO to pickup will impact negative to the site owner and developer.

  2. Loving these videos also loving how inadvertently funny Martin can be: "Meta description, NAHH!" – Martin Splitt 2022

  3. When developers understand that SEO is equal parts development and marketing and can get past all the "noise" in the SEO community they would see the benefits to having SEO skills. Developers who have SEO skills will find the SEO skills will move them along the career path faster because they understand both jobs and can communicate in a manner that results in better communication between departments. As mainly a freelance dev I know my knowledge of SEO played a part in getting most of my dev work because marketers and site owners know SEO is the conduit to visibility in Google and other SE which is one of the keys to online success.

  4. Being a SEO professional, I really like to say that Developers must have knowledge about SEO and Google policies and guidelines.

    These days no one needs only a website/App they need it in ranking them. So, Developers must have knowledge about Search Engine policies and guideline.

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